How to Make Money on TikTok for Beginners in 2025

TikTok isn’t just another social media app—it’s a goldmine for making money online. Right now, people just like you are earning thousands of dollars, building brands, and creating financial freedom—all by posting videos. But with TikTok’s future in the US uncertain, the time to take advantage of this opportunity is now.

In this guide, I’ll show you how to tap into this once-in-a-lifetime chance to make money on TikTok today. Plus, I’ll share how to create an online income stream that lasts, no matter what happens. Let’s dive in!

TikTok Shop Affiliate Program: Your Gateway to Earnings

One of the most powerful ways to monetize TikTok right now is through the TikTok Shop Affiliate Program. TikTok is doubling down on this feature in 2025, making it the ultimate opportunity for anyone who doesn’t have their own product but wants to start earning real money online.

How It Works

Sellers on TikTok are actively searching for creators like you to promote their products in exchange for commissions. These commissions typically range from 15% to 30%, and for experienced affiliates, they can go even higher.

Once you’re accepted into the program, you’ll gain access to a marketplace filled with products across various niches. You can pick the products you want to promote, add them to your showcase, and start creating content around them. Many sellers even provide free or discounted samples, so you don’t need to invest any money upfront.

Why It’s a Game-Changer

As you build a track record of successful promotions, your ability to negotiate higher commission rates increases. This means more money for the same effort, giving you the chance to scale your earnings significantly.

How to Get Started

  1. Head over to TikTok’s Business Suite.
  2. Navigate to the TikTok Shop Affiliate Program section.
  3. Submit your application, including details about your account and the niches you’re interested in promoting.

Once approved, you can start building relationships with sellers, negotiating commissions, and filling your showcase with products to promote.


TikTok Shop: Sell Products Directly Through Your Content

TikTok Shop has become the go-to platform for small business owners, influencers, and entrepreneurs to sell products directly through their content. Whether you’re into handmade goods, trending items, or dropshipping, TikTok Shop allows you to seamlessly link your products to your videos.

Why TikTok Shop is a Game-Changer in 2025

TikTok’s algorithm is unmatched when it comes to putting your content in front of the right audience. With features like Apple Pay and Google Pay integration, impulse buying has never been easier. This reduces cart abandonment and increases sales, as the buying process is quick and simple.

How to Set Up Your TikTok Shop

  1. Create an account through the TikTok Shop Seller Center.
  2. Provide basic details like your name, business name, and email address.
  3. Link your bank account to receive payments securely.
  4. Add product listings with high-quality images, detailed descriptions, pricing, and shipping information.

For an extra edge, consider using CapCut Commerce Pro to create engaging, high-quality videos that showcase your products. This tool allows you to schedule content in advance and connect it directly to your TikTok Shop, streamlining your workflow and saving you time.


TikTok Creativity Program: Get Paid for Your Content

If you’re already putting effort into creating content but aren’t getting paid for it, the TikTok Creativity Program is for you.

Qualifications for the Creativity Program

  • Be at least 18 years old.
  • Have a minimum of 10,000 authentic followers.
  • Gain at least 100,000 authentic video views in the past 30 days.
  • Reside in a country where the program is available.

How It Works

Once accepted, you’ll need to create videos that are at least 1 minute long, gain a minimum of 1,000 views, and adhere to TikTok’s quality guidelines. Your earnings are measured through RPM (Revenue per 1,000 Impressions), which means the more engaging your content, the higher your earnings. Some creators in specific niches earn up to $17 per 1,000 views.

How to Apply

  1. Go to your TikTok profile and tap the menu button.
  2. Navigate to the Creator Tools section.
  3. Select Creativity Program Beta and follow the prompts to submit your application.

Paid Ads: Combine Organic and Paid Strategies for Maximum Results

TikTok’s paid ads are significantly more affordable than traditional advertising while still being incredibly effective at targeting the right audience. Combining paid ads with consistent organic content creates a powerful strategy to drive traffic to your store.

Success Story

One student in my mentorship program, Clavi, generated over $155,000 in sales and $2,000 in profit in just 30 days using this strategy.

Why TikTok Ads Work

TikTok’s advanced targeting options ensure your ads reach the right audience, making every dollar you spend work harder for you.


Have a Backup Plan: Facebook Ads for Long-Term Success

While TikTok offers incredible opportunities, it’s crucial to have a backup plan. Facebook Ads are a stable and reliable platform for making money online, with advanced targeting and a massive global user base.

Why Facebook Ads?

  • Consistent year-over-year revenue growth.
  • Tools like Facebook Marketplace and groups for scalable business models.
  • Perfect for building a business that thrives for years, no matter what changes come to social media.

Take Action Now

The opportunity to make money on TikTok has never been better, but you need to act fast. Whether you choose the TikTok Shop Affiliate Program, TikTok Shop, the Creativity Program, or paid ads, the key is consistency and effort.

And if you’re serious about building a business with longevity, don’t forget to explore Facebook Ads as a backup plan.

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